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Allmerica Financial Corporation's President and Chief Executive Officer to Speak at AIFA Insurance Conference

March 3, 2005

WORCESTER, Mass., March 3 /PRNewswire-FirstCall/ -- Frederick H. Eppinger, president and chief executive officer of Allmerica Financial Corporation (NYSE: AFC), will speak at the Association of Insurance and Financial Analysts (AIFA) conference on Tuesday, March 8 at 9:00 a.m. EST.

The presentation will be broadcast live through the Allmerica website at http://www.allmerica.com.

Those who would like to listen to the presentation should go to the website 15 minutes prior to the start to register, download, and install any necessary audio software.

A replay of the event will be available on the Allmerica website approximately two hours after the conclusion of the meeting.

Certain statements made during this presentation may constitute forward- looking statements for purposes of the safe harbor provisions under The Private Securities Litigation and Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors, including those discussed in the Company's annual report and other documents on file with the Securities and Exchange Commission.

Allmerica is the holding company for a group of insurance companies headquartered in Worcester, Mass.

CONTACT:

Investors: Sujata Mutalik, (508) 855-3457E-mail: smutalik@allmerica.com

Media: Todd M. Peckham, (508) 855-4460 E-mail: tpeckham@allmerica.com

SOURCE  Allmerica Financial Corporation
    -0-                             03/03/2005
    /CONTACT: Investors: Sujata Mutalik, +1-508-855-3457,
smutalik@allmerica.com, or Media: Todd M. Peckham, +1-508-855-4460,
tpeckham@allmerica.com, both of Allmerica Financial Corporation/
    /Web site:  http://www.allmerica.com/
    (AFC)

CO:  Allmerica Financial Corporation; Association of Insurance and Financial
     Analysts (AIFA)
ST:  Massachusetts
IN:  INS FIN
SU:  TDS

NJ-CP
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